Microsoft Sells Anti-Google Merchandise

Microsoft started a new merchandise campaign, called "Scroogle", and is selling it on their website. Scroogle is the name of a selection of anti-Google hoodies, t-shirts, mugs etc. Most of the merchandise centers on the accusations that Google exploits users private information. For example, merchandise will have messages such as "Keep calm while we steal your data" and "Step into our web" with a picture of spider on it. Google responded to this campaign by saying,  "Microsoft's latest venture comes as no surprise; competition in the wearables space really is heating up." Despite the disapproval of Google, Microsoft is still continuing with their venture. 

 

I believe this venture to be bold. While I do appreciate Microsoft trying to take the muck away from googles prestigious company I can't help but think this is simply a ploy for business. I do not see any solid evidence of the accusations on this merchandise. That makes this slanderous and could potentially harm Googles business. However I do believe that Google has the size and influence to bounce back from this campaign against them.